The Design Can

Harrington Design Company presents a forum to discuss design-related issues, inspiration and stories.

Tuesday, December 13, 2005

Speak Up > The Aesthetics of Cute

With 2 children of my own, I am bombarded by cute. This article illustrates and has opened my eyes to the tactice of "cute" marketing. For example, my son and I were in Wal-Mart - yes designers go there - and we came across stuffed ponys for sale. We promptly grabbed one (brown with white spots) for my three year old. When we returned later that day - twice in one day? - we noticed a pink one and strongly considered exchanging, because it was even cuter.

After reading this article, I decided against it and now consider myself enlightened to the cutification of America. But you can decide for yourself.

: : Speak Up > The Aesthetics of Cute : :

1 Comments:

Anonymous Anonymous said...

This was too appropriate not to share: Cute Overload.

However, I concur with Wonkette when they say, "Butterstick has broken the cute barrier."

I've wasted many potentially productive hours watching the PandaCam. Don't judge me.

5:52 PM  

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